Last year, SumIt was named Best Technology Start-Up by the Family Wealth Report Awards. I distinctly remember the energy our team had afterward, as it was the kind of recognition we had worked toward since the earliest days of building the company.
This year, in 2026, we won the Family Office Accounting Software award from the same organization. That feels surreal as well, and coupled with the advancements we’ve recently made in the SumIt product, I’ve been reflecting on what this progression all means. Notably, it’s about where this industry is headed as much as it is about our company’s trajectory.
When we started building SumIt, the thesis was straightforward: family offices were being forced to choose between tools built for small businesses and tools built for large corporations, and neither served them well. QuickBooks couldn't handle the complexity — we’ve heard that time and time again — while Sage was built for a different world entirely.
This industry was missing a multi-entity general ledger built specifically for family offices — one that could consolidate across multiple layers of entities, run cash flow statements with sources and uses of cash, and do all of that in a way that was genuinely easy to use. Specific, multi-entity, and simple at its core. That was our founding idea, and though I often sound like a broken record repeating it to our team multiple times a day, we can’t emphasize it enough.
Last year's award told us that SumIt had earned its place in the conversation. For a growing company, that proof of legitimacy is hard-won, and it’s often an invisible marker that never gets crossed. This year’s award, however, tells us the market is validating the solution itself. That matters to me — and our team at SumIt — because it means the problem we set out to solve is the right one.
We've also entered what I think of as the second phase of SumIt's growth, and the timing feels right to share what that looks like. Phase one was about getting the foundation right — doing general ledger accounting exceptionally well for family offices and integrating with BILL and Addepar from the start. Phase two is about going deeper into what makes accounting truly distinct in this space.
Specifically, that means partnership accounting and the release of our dedicated allocation module. It also means an AI-driven general ledger that becomes a system of action through MCP connections — something our clients asked for directly, and that we believe will change how family offices interact with their financial data. We’re also expanding our integration ecosystem with new partners for billpay, investment reporting, alternative investment management, and more.
None of this happens in a vacuum. We’ve spent hours of our week, every week, talking directly to single- and multi-family offices. Recently, we formalized that into an official Product Advisory Board, and its transition from an informal process to an intentional, thought-out group has been an unexpected milestone moment. These are practitioners who use SumIt daily, across 40+ families. We meet quarterly, and those conversations directly influence what we build next. Our recent MCP connection is a direct product of that process. I expect it won't be the last.
Further, the relationship we’ve built with clients, over time, has created awareness around our brand that awards or accolades can't do by themselves. For example, when a family office principal recommends SumIt to their peer, the value of that advocacy is worth more than any advertisement we could pay for. The way that our clients talk about their experience with us has resonated and set us apart from other solutions in our space, and that's the standard we hold ourselves to. And as we've said from the beginning, it's the one our clients deserve.
Winning this award is meaningful on many levels — recognition, legitimacy, product maturity, belief, investment, and so much more. Perhaps above all, it represents a market that is ready for accounting software built specifically for family offices, and a team committed to delivering it.
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